The worlds of augmented reality and VR theoretically represent a boundless expanse for startups looking to create a new digital future. Realizing that future is the tough part, and doing so while Google, Facebook, Microsoft and Apple all look to plant their flags is even harder.
While plenty of investors have taken a look at AR/VR companies in the years following Facebook’s acquisition of Oculus VR, for many, the prospect of buying in at a stage where the consumer interest is so uncertain has proven a bit too risky. At TechCrunch’s one-day Sessions AR/VR event on October 18 at UCLA, we’ll chat with investors from top venture capital firms about where they’re seeing potential in the market and how they are approaching investments in AR/VR in 2018.
We’ll be joined by Niko Bonatsos from General Catalyst, Catherine Ulrich from FirstMark Capital and Jacob Mullins from Shasta Ventures on a panel discussing the ins and outs of AR/VR investing.
Bonatsos was an early investor in Snap and has..